François Costa de Beauregard

François Costa de Beauregard

Co-founder & COO

Formerly Managing Director Criteo France, Cofounder of 55, Sciences Po Paris, Dauphine University graduate

About 

François Costa de Beauregard

Formerly Managing Director Criteo France

Cofounder of 55, the data company

Paris Dauphine University

Sciences Po graduate

‍

Articles By 

François Costa de Beauregard

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How to Actually Read Amazon Ads Reports (And What to Do With the Data)

How to Actually Read Amazon Ads Reports (And What to Do With the Data)

Discover key reports like Search Term, Campaign, and Targeting reports to improve ACoS, reduce wasted spend, and scale your Amazon PPC performance.

e-commerce
e-commerce
8
 min read
m19 vs Perpetua: An Honest Comparison for Amazon Advertisers

m19 vs Perpetua: An Honest Comparison for Amazon Advertisers

Two Amazon PPC platforms, two different bets. Compare m19 and Perpetua on pricing, features, and real-world results — and find out which one fits your situation.

e-commerce
e-commerce
8
 min read
m19 vs Amazon Advertising Tools: Which One Actually Optimizes for Your Profit?

m19 vs Amazon Advertising Tools: Which One Actually Optimizes for Your Profit?

Amazon's Ads Console optimizes for clicks but not your margins. m19 amazon ppc automation targets TACoS, needs zero PPC expertise, and goes live in 24h.

8
 min read